Those crazy Danes from Carlsberg have come up with a new device that pours a refreshing draught of cool beer without you having to walk all the way to the pub and order a pint from surly bar stewards.

The latest DraughtMaster hits retailers shelves this month and features a number of new features that help to deliver a cooler pint with the perfect head. An advanced pre-cool function and twin-speed fan allows beer drinkers to get God's clean lager cooler quicker.

The unit is designed around Carlsberg's patented one way keg system, which uses breakthrough technology to ensure that the beer maintains its freshness for up to three weeks after first pour. Simply insert the pre-cooled keg, connect the beer tap and pour a pint.

The beer tap is the result of over seven years of research and development by the Carlsberg Innovation Team in Copenhagen, the contemporary black and chrome DraughtMaster has been designed in partnership with award winning Scandinavian design house CBD. Carlsberg said the gadget should look equally at home in the modern kitchen or bachelor pad.

Darran Britton, Marketing Director from Carlsberg said that the DraughtMaster not only looks stylish, but ensures each pint poured is at the perfect temperature ensuring a fresh, draught quality pint, "making the DraughtMaster the ideal Xmas gift and must have item for lovers of quality beer everywhere".

The unique ‘plug and pour' unit is simple to use, and is free from complicated tubes and pumps. The nine pint kegs are bought separately and each of the components are recyclable. Each DraughtMaster comes with a chrome tap, drip tray, and Carlsberg's approved guide to pint pulling.

The Carlsberg DraughtMaster will be available from Comet, John Lewis, The Next Directory, Littlewoods Direct, and Argos for around £129.99, with five litre kegs of Carlsberg Export costing £13.99 each, available from selected Tesco and Thresher stores.

Of course, if you really want to be lazy you could get a fridge that throws beer at you instead!