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i-Trod tracks carbon footprint for gadgets i-Trod tracks carbon footprint for gadgets |
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| Written by Matt Chapman | |
| Tuesday, 18 December 2007 | |
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Wondering how big the tootsies on your carbon footprint are? MTV has launched a carbon calculator as part of its Switch campaign, to help you find out. Backed by celebrities such as KT Tunstall and Cameron Diaz, it aims to urge the younger generation to realise the huge impact their gadgets are having on the environment.
The tool – nicknamed the “i-Trod” by its developers - is designed to show young people the damage simply leaving gadgets such as the PS3 or Nintendo Wii on standby or leaving their MP3s charging unnecessarily can do.
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