Phone news Def Jam and Sony Ericsson bling it on Def Jam and Sony Ericsson bling it on |
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| Written by Stephen Ebert | ||||
| Monday, 07 April 2008 | ||||
Page 1 of 2  Stop press! Hip Hop label DefJam and Sony Ericsson have released a blinged-up limited edition white and gold W910i Walkman handset packed with tunes from major artists.
Available from tomorrow at The Carphone Warehouse, it’s kitted out with DefJam exclusive video and audio content from stars such as Rihanna, Mariah Carey and Ne-Yo. As if that wasn’t enough for hip-hop heads - and let’s face it, what is - it will also come packed with matching MPS 75 speakers equally blinged up in black and gold. “As a powerful portable music device the W910i is the perfect suitor for a Def Jam makeover,” said Dave Hilton, head of marketing for UK & Ireland at Sony Ericsson, while making wicked and ill gestures with his hands. “The content Def Jam has supplied looks and sounds fantastic and somehow just fits perfectly with the white and gold exterior – we’re hoping it will help make the W910i a Carphone Warehouse chart-topper.”
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