Sony Ericsson has announced its new 8.1 megapixel Cyber-shot C905 phone will come preloaded with Mobile Commerce’s NearMe application – so users can find what they’re looking for around them. The location-based service will also be available to download onto the GPS enabled C702 Cyber-shot and W760 Walkman handsets.
NearMe is a local search service that provides users with detailed information on local businesses, amenities, venues and events, all based on current location using the GPS capabilities of the user’s handset.
The application, which is provided free to the user by Sony Ericsson, includes UK wide content such as cinema, club and gig listings; over 11,000 recommended venues for eating and drinking in; as well as over 1.9 million business search listings and fully-optimised Multimap mapping.
Sony Ericsson said the information is enhanced on an ongoing basis so it is always up to the minute, with full addresses and phone numbers included with each recommendation.
Users can also select locations from pre-stored favourites or search for any location in the UK.
Basic information provided includes, name, address and phone number and, where relevant, more detailed information such as film reviews, costs and show times. Once you know where you want to go, there is even a map to show you where it is.