meffys_awards_finalist_2009_logo.jpg

meffys_awards_finalist_2009_logo.jpg"After winning the award for Handset Of The Year at Mobile World Congress earlier this year in Barcelona, Mobile News Awards’ Best Newcomer the INQ1 received yesterday night the award for Phone Of The Year at the Meffys Awards," a proud spokeswoman informed Absolute Gadget today.

According to INQ Mobile, the Meffys Awards – held by the Mobile Entertainment Forum – are the industry’s official benchmark for measuring success and rewarding innovation.

"The INQ1 was recognised by the judges for being a mass market phone that offers social media and mobile internet services in an easy to use, simple way, driving mobile data usage," the spokeswoman continued.

Rimma Perelmuter, MEF’s executive director, said the focus on usability and social networking features answered "the needs of consumers who seek a fun, affordable and connected experience.”

The company also recently released data on usage of the INQ1 on the 3 UK network.
* An average of 65 per cent of INQ1 customers are using Facebook , with the majority of users accessing once a day or more.
* 30 per cent of INQ1 customers are regularly using email.
* Windows Live Messenger usage is 3-4 times greater than on other 3G phones on the 3 UK network, with around 50% of INQ1 customers accessing the service every month.
* 19 per cent of the INQ1 base uses Skype.