The camera removes all the manually adjustments usually associated with cameras, instead offering single buttons for power, video and photo selection and automatically optimising settings based on lighting and subject.
“This ground-breaking model has intelligent in-built features and functions so the user simply points and shoots to create the perfect image, with the camera working out the correct settings; one touch operation at it’s best!” promises
The camera plugs straight into a laptop or PC using a retractable USB connector and has its own software so photos are downloaded automatically, while the camera recharges.
Other features include:
* Internal memory capable of storing over 1,000 images
* Software for Facebook upload.
* “Stunning” leather body
* Matching case
* Wrist and neck strap.
The Create by Jason Wu camera will be available from this month with a price yet to be announced.